Case Studies - Advertising Agency

Business Challenge

Growing at over 50% per year, this advertising agency was acquired by one of the largest agencies in the US. Due to its rapid growth, this organization was unable to develop a sound technology infrastructure and properly design efficient business processes that leveraged the capabilities of current technology.

TSI’s Role

Developed a Technology Assessment, Vision and Implementation Plan. Implemented recommendations including creating an IT Department, reducing the use of external contractors, replacing obsolete technologies including phone system, financial/agency management system and defining improved business processes with better financial controls.

Results

Estimated savings in excess of $1million per year in reduced contractor costs and lost productivity.